Evaluation Question One

IN WHAT WASY DOES YOUR MEDIA PRODCUT USE, DEVELOP OR CHALLENGE FORMS CONVENTIONS OF REAL MEDIA PRODUCTS?

media one

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Evalutation Question Two

HOW DOES YOUR MEDIA PRODUCT REPRESENT PARTICULAR SOCIAL GROUPS?

similarities- they both have clear frontal shots of the artists upper half and face and both look like posed images with there face clearly centred as both mouths are in the middle of the page.

the attention is clearly drawn to to them as they both look directly as the camera, directly to the viewer.

the angle from which the shot is taken is also the same, they both have a head on upper body image, that seems to be rather relaxed in just everyday clo

thes.. this could represent my 'social group' of 'indie/rock/grunge'.

both have nothing fancy on, just everyday clothes that are clean, and both look 'groomed'.. these images represent both genders that could be into that style of music.

i found some images of people online that could represent my target audience 'click' of 'indie/rock/grunge'..

heres what they would look like..

this would be the stereotype of people aimed for by my magazine.. the girl resembles the one on my cover as she has blonde hair and a kind of awkward face, and the boy with his relaxed manner and is smoking, like seen on my cover.

i've also found more images of people that would buy my magazine, the boy in blonde looks very much like kurt cobain (singer of nivarna) which would be a band included in my magazine.

Evalutation Question Three

WHAT KIND OF MEDIA INSTITUTION MIGHT DISTRIBUTE YOUR MEDIA PRODUCT AND WHY?



these are the 6 main magazine publishers around nowdays. althought some may be made from smaller production compaines and online distributers like 'SELF SELECT DISTRIBUTION' and 'HOTFROG' most are made from the following six..

national magazine company distribute magazines such as;

• evening standard
• she
• company
• teletext
• loot
• best
• reveal
• the sun
• the sunday times
• lite
• news of the world

so are like an all round distributers.. making a variety of newspapers and magazines.

Conde Nast Digital, on the other hand are more fashion based and more selective, publishing magazines such as;

• W
• vogue
• style
• glamour
• allure
• teen vogue
• GQ
• wired
• the new yorker
• brides
  
  
  ICP media are one of the Uk's biggest magazine distrubuters, that claims to reach out to over 26 million people, and produces 60 media brands including;
• marie claire
• nme
• now
• nutes
• pick me up
• look
• tv times
  

EMAP
are more of a background type distributers, having magazines including home life, lighting, gardening, retail and recycling.. all things like that..


Dennis appear to be all around too as it reaches out to alot off people, distributing such items like ;

• health and fitness
• viz
• the week
• first post
• mens fitness
  HOWEVER, now's the biggie!
  
  Bauer seem to be the daddys of distributing, it's Europes largest privatly owned media group and produces magazines in 15 countries, with over 53 magazines including;
  
• heat
• grazia
• closer
• mcn
• fhm
• kerrang
• zoo
• smash hits
• Q
• take a break
• thats life
• total tv guide
• womans interest
• puzzles
  
  here are some screen shots of Bauer magazine, as i for my magazine i would have to choose a publisher that works well and knows how to get things selling. I chose Bauer as they already produce similar products like 'Kerrang' so would know how to make my magazine sucessful and give it the attention it needs.

'Kerrang' is a similar type of magazine to mine. It has a total circulation of 43,000.

I also found that although magazines make money from the cover price of the magazine, they also have to put alot of money into the advertisment of the magazine and making it sell, as they have to advertise for different audiences. Because magazines have to have a very clear audience, things have to be done demographically and pyscographically.

DEMOGRAPHICALLY MEANS.. putting people in catagories by their human characteristics.. things like age, race, genger, class,

there is;

CLASS A - high ranking professionals, like doctors and lawyers

CLASS B -middle ranking professionals, like middle managers and teachers

CLASS C1 -'white colar workers' like junior managers and nurses!

CLASS C2 - skillled manual workers, like plumbers and carpenters

CLASS D - semi unskilled/ no skill workers like truck divers or asda employees

CLASS E - people living on benefits and on the dole, like the unemployed and ederly.

Psycographics means dividing people into certain 'types' in a variety of ways. The magazine shows examples of this, as it catagorises there consumer market into 7 catagories. These catagories are 'Yuppies', 'Clams', 'bats', 'yaks', 'dinkies','woopie' and owls'.

Evaluation Question Four

WHO WOULD BE THE AUDIENCE FOR YOUR MEDIA PRODUCT?

this is my freind, Ross. everyone say hello to Ross! he's going to be my inspiration for my target audience, as i feel people like Ross would buy my magazine as they enjoy listening to the bands my magazine would include.

he looks like kurt cobain too.. from nirvana.. which would big a big band included in my magazine.

although i've chosen a boy, i think many girls, perhaps more girls than boys would buy my magazine, as they would have pretty much the same similar taste in music, television and fashion items.. except would shop in different gender sections.

he enjoys going to gigs, his favourite bands are nivarna, crystal castles, the beastie boys, the drums, two door cinema club, the black lips, kasabian, ect.

he likes shopping in places like american apparel, lost art, h&m, river island, topman, addias, nike and so on..

ROSS LOVES RUGRATS! and other childish films that are easy to watch, yet funny, he also likes watching the inbetweeners, skins, pokemon, family guy and misfits.. this doesn't reflect his music choice however, or his fashion choice, as they're cartoons and wear nappies.. but the cast list seen in such programmes like misfits and skins might reflect his fashion choice more, as he'd be wearing similar things to them.

However, Ross also enjoys skating in Liverpool and learning new tricks.. having a good time. he likes going to festivals, parties and going out with his freinds, and isn't to fussed on what the new trend is in or who america's next top model is, he's just a boy that will turn up his loudest music at family meal times to drown the awkward conversation out, and listens to music to make him feel good.

i think using someone like Ross would be suitable, as it's a music magazine aimed at real bands, not just the 'hip/trendy' music in, and not all about who looks good on stage, but actually about who can sing well and who is amazing at guitar, bands that Ross likes.

I've also been looking at something known as Project Phoenix.

I found out that it's the Bauer Media's way of looking at the music industry.. they interviewed 1800 people ages between 16-45 too see how the music industry consumer market is shifting, and for what people rely on music for these days.

the main findings were..

Music is Still the UK’s Key Passion and is Bigger Than Ever

• More people are interested in music than any other passion/interest (e.g. films, shopping, sport, fashion etc)
• People are listening to more music than ever before

The UK’s Connection With Music is Evolving

• The mainstream even have an active approach to seeking out music
• Everybody now takes a pick and mix approach to music

Live is Where the Energy is at

• No evidence of decline in people’s attachment to live music
• In paradox to the decline in the album/single/video, live is the heartbeat to the music fan’s life

Brands are Welcome

• Consumers accept the involvement of brands in the music space
• People recognise the music industry needs new sources of revenue
• Broadly brands have succeeded with music event sponsorship

they have also categorised music listeners into 4 main groups too.. these being;

Background Listeners (39% of the 16-45 population)

background listeners aren't as fussed and passionate about their music as others, while they enjoy listening to it on an ipod or radio, it's not there main focus of the day. they listen to odd songs rather than the important album, and will listen to anything really. it's found that background listeners are more likely to be female, and if they attend a gig/concert, it's very rare.

The Headliners (20% of the 16-45 population)

Headliners like music, but are no more passionate about it than the average person of their age group, they listen to the chart hits or what's new/hot at the moment, the big name artists or whose currently in the limelight. they're more likely to be male and are happy to buy products or brands promoted by their favourite artist.

Track Hunters (24% of the 16-45 population)

They like discovering new bands, but may not necessarily be the first to hear about the new artist or album, they think the albums are as important as the songs, and are more interested in the artists’ music than their lifestyle, and would rather go to see the band live if they hear good reviews.

Pace-setters (17% of the 16-45 population)

Pacesetters see themselves as being interested in different things to the mainstream and as having a true passion for music, they would goosesip and talk to friends about music a lot, maybe even argue about bands.

it‘s fairly diverse but not all members are that extreme – what they all have in common though is a deep rooted passion for music..

Evaluation Question Five

HOW DID YOU ATTRACT/ADDRESS YOUR AUDIENCE?

The first thing i did to attract my audience was to use bands that i know my audience would like, bands that are familiar to the target audience. For example, i used bands like fine young firecrackers and my emergency, not bands like rihanna and tinie tempah!

I also used a number of different pictures and loads of different colour of texts, this makes the magazine appear more interesting and busy, rather than being plain and boring! If the magazine looks like there is a lot going on, the audience would be attracted to it as they would want to know the information and whats going on, all the newest bands and band gossip. An example of this is Kerrang magazine or Rock Sound!

I used a really bright range of colour too, as most music magazines tend to stick to dark colours with a bright colour for the main headlines and titles, such as a red main colour and black and white background. I used that bright teal colour, yellows and purples to gain my audience attention, as not many magazines do this and would give a bit of life to the magazine stands as it looks summery and completly different to magazines of its type.

Overall, i think i've attracted my audience quite well, using things that are still similar to competing magazines but with a colourful twist, which would make the audience want to buy it as they are already familiar with the type of magazine and whats included, yet it's got a different edge to it and is more experimental with colours and incentives.

Evalutation Question Six

WHAT HAVE YOU LEARNT ABOUT TECHNOLOGIES FROM THE PROCESS OF CONSTRUCTING THIS PRODUCT?

In the process of making my magazine and the research gone towards it, i have clearly expanded my knowledge of media related ways off suiting thing to the target audience, and have definitely broadened my knowledge of how to use photoshop, as atthe start of the term, i had no idea how too!

from the beginning, i've used such things like;

a camera, in order to be able to take pictures that i can use for my front cover, contents page, and double page spreads.. without the images, i wouldn't have got very far..

I went to Liverpool City by the docks for my photoshoot, with my freinds olivia and eleanor.. after getting the images i could use for my magazine.. i then imported them onto the school computers, and away we go..

i used internet explorer for all my research, for getting onto my blog, and for acessing

dafont.com, these were all really easy to use, and didn't have much trouble with them.

i've used blogger.com for this blog your reading now, it's been really easy to use except when there has been some difficulties trying to upload images.

dafont.com has provided me with font i've used many times during the making of my magazine, these were useful as they're free and can be easily worked with in photoshop.

i've done most of my research at home and quite a few off my blogs on my apple mac at home, however i already knew how to work this, so i haven't really learnt anything new on this.

although i already had a basic knowledge of how to use publisher from high school, i hadn't really needed to use it, so when creating my double page spread at the start, i didn't really know where things where. i've learnt how to use publisher alot more, and know how to get around it. i've used it for my double page spread and once i was used to it, was really easy to use.

and then finally, photoshop. this is the main programme i've used throughout creating my magazine, and has been a bit hard to cope with at times. at the start i had no idea where anything was on photoshop or how to do anything, as it was the first time i'd properly used it. i've certainly progressed in learning how to get around on photoshop and layer things in the right order, and now feel confident when using it.

Evalutation Question Seven

LOOKING BACK AT YOUR PREMLIMINARY TASK (THE SCHOOL MAGAZINE TASK), WHAT DO YOU FEEL YOU HAVE LEARNT IN THE PROGRESSION FROM IT TO FULL PRODUCT?

i think over the time i've been creating my coursework, i've learnt a lot about what media distributers there are out there, how they sell there media and all the affecting components that can affect the consumer market out there.

i've also gained a lot of skills on the computer, being in photoshop, publisher and pulling together a magazine composition.

on the left hand side is my front cover of my coursework, and on the right is my preliminary task front cover. as you can clearly tell, there's been a lot more time and effort put into the image on the right rather than the left, and there is not as many colours on the image on the right.

Although i was rather pleased with my preliminary cover, as i think the whole composition works well with the bold-one-colour style, plain background, and clear pretty image off Sophie, i think the cover on the right is just so much more effective and would sell more.

There is an clear amount more of detail (like the side boxes) in the coursework cover and everything looks more put together and fitted to size, rather than just dropped on the page.. this creates a more united atmosphere which is something the music industry thrives on. My titles is a lot smaller too, so it doesn't take up half the page like the preliminary task.

its the same situtation here too, as you can tell, alot more effect and attention to detail has gone in to the contents page seen on the left hand side (my coursework) rather than the contents on the right hand side (my preliminary task). the 'contents' on the left side looks alot more professional than the one on the right, which i think looks childish and tacky. on the left, there is also sections unlike the one on the right, which just looks like one big picture. There was also alot more attention to typography in the contents on the left than the contents on the right, as the contents on the right looks as if it had been done within 20 minutes.

i think both pieces of coursework look far more professional than the preliminary task pieces,

but i'm proud of all of it!

____________________________________________________

Completed Double Page Spread

THIS IS MY FINISHED DOUBLE PAGE SPREAD.

As you can see, I've finished writing the article about 'The McCartan's' and their trip to Russia. All the main writing text is in 'Trebuchet'.

doublepagespread

here i've started to write the article in the text boxes, using the font 'trebuchet'. Ive used a drop cap at the start, and i've put the question headers in pink bold 'trebuchet'. I've inserted a pink information box-type-of-thing in the botttom right hand corner, with the 'DIXON.COM' in 'ray johnson' font and the information in 'trebuchet'. Also, i've put captions by the photies just to indicate what was going on. This is also in 'trebuchet'

with the extra box completed, i moved on to inserting more images on what the article could involve, as a sort of help to what i could write about. I've added 'THE MCCARTANS' and a quote by eleanor title using the font 'brushed'.

doublepagespread!

I decided to add a black extra box in the top right hand corner of the spread, so, like seen in most magazines, it wasn't just plain colums of texts. It's a short paragraph on the next tour dates, and i've added an image of lib holding up another image of Coco Summer, as she's the supporting act. 'Processed Treats' is in 'Impact' font and the 'with coco summer' is in the font 'brushed', as seen underneath:).. the tag line underneath and the actual writing are in FINDOUT.. as it's easy to read.
I've also added a blue banner at the top to show who the article is about and the page number




i used this font 'brushed' on my double page spread.

starting the double page spread

This is the start of my double page spread. I've used images from my photoshoot in town of lib and eleanor 'chillin'. I've added effects to the images on photoshop to make the images look more washed out, so they go with the plain background. I split the page into six colums aswell, so the article writing looks organsied. Also, i've started to add an extra's box in the top right corner.

DOUBLE PAGE TITLE FINISHED! :O

my completed double page title.
all i've added is a summary paragraph underneath the quote in black 'ray johnson' and added an white arrow with opacity of 40%, with 'turn over for their russian adventure' in red and black 'ray johnson'.

DOUBLE PAGE TITLE PAGE

this is half way through creating my double page title page.
i've used the 'ray johnson' fonts and given it a shadow to make it stand out more.
then i added the quote 'we're nothing but pretty little liars' also in the same font, but in different colours and made the pretty little liars part seem as if it's falling out of something. I've added the page number in the bottom right corner in a circus font and given the image a caption in the bottom left hand.

RAYJOHNSON FONT

'Ray Johnson (OpenType) this is the text I used for the double page title page and I'm gonna use it on the double page spread :)

doublepagetitlepage

i decided to create a title double page and i'm going to use this image of lib and eleanor. it looks really professonal. i can place text on the white sky above eleanor's head which will be easy to read, and this image suits the theme of the 'The McCartans' themed magazine. I added a two white boxes above eleanor and next to her (the church) and changed the opacity to around 40% so text could be read easier.

FINAL CONTENTS

this is my final contents page!

i added text underneath the review box in red and black 'winter condensed'.. all about reviewing music and tada, done! :)
I think it looks really tidy.

contents in the making!

here i've added a 'review' title box using white 'winter condensed' and created a matching violet box underneath. this violet matchs the 'siananan special' box colour! i've also added a cut out of my friend sam which i did in photoshop, and added a black squiggly box around him!

contents making..

my contents page is nearly complete here. I've finished the list underneath the 'this week' title, using black 'winter condensed' fonts. I've also inserted a light grey box to match the background colour on top of my main image and added text to give the reader info on what that image is about and where to find that article. I've added a bright violet box underneath 'this week' to point out a special article in the magazine, and added another photo off lib, as she's this months special guest and would be reviewing the magazine. All texts in 'winter condensed' font.

contents in the making!

here i've started to fill in the feature box with things inside my magazine. i've repeated the black and white writing title boxes too, using the same text font 'winter condensed'. I've completed the list under 'every month' and started to fill in the 'this week' list.